If the name of your brand needs a tagline or a qualifier, then think again! You missed something there. In a world always on fast forward mode, you have seconds to register yourself in the mindspace. If your name and brand logo is not doing the job by itself, fire your agency!
It’s becoming increasingly difficult to be lost or living under the radar. If you or your business is worth anything at all, you will be found online. We believe that if so be the case, get found in the best possible light you can shine upon yourself. With a search engine in every pocket, why leave your story untold.
Presence alone doesn’t do the trick. Being found through high-craft creativity, technological footprints, backlinks and forward integration into the ever-live online ecosystem closely monitored by our team enables us to offer positive brand experience to your prospects on your behalf.
Now this is getting personal. Custom fit designs make sure you extend the desirable experience to your prospects on the medium they engage most with. Hours and hours of screen time spent on a handheld phone by everyone makes prospecting convenient, efficient and effective. And we harness all three adjectives pretty well.
Go to Market
Defining a Stakeholder segment and identifying customer categories is only half the job done. Designing an outreach program involving multiple touch points, filtering business leads from within this and making revenue sense out of them is the better half that we deliver quite skilfully through experience-lead conversions.
While online continues to dominate the landscape to reach out to your audience, engaging with them in person has its own recall and benefits. Our activation team excels at drawing a connect through topical themes that make sure that your remain in consideration bracket even after the person walks away.
VR Cricket League
Virtual Reality gaming has caught common imagination for quite some time. With our Client, Jadooz Cinema & VR, we took this experience to places like Pindra (district near Varanasi), Vrindavan & Kakinada to youth in these smaller towns in the form of a VR Cricket League and promoted the same through multiple channels. The response was 308% more than our projections. Guess, cricket madness remains the same, irrespective of the town size.
Waste Collection & Management has become part of a Social Reform structure today. In order to promote segregated disposal of waste for our client Ecogreen, we designed an activation program to place chocolate boxes made of glass at key high street areas. Everyone was free to pick chocolates and consume. As the level of the chocolates went low, the concealed poster behind read the message - ‘It is as much easy to through the chocolate wrapper in the correct bin.’ We placed a dry waste bin adjacent to the box for audience to drop the wrappers post engagement. The activity received a warm response and gathered amazing traction popularising a hashtag that was even covered by mainstream media.
One of the largest malls in Udaipur had leased out a large format store to Marks & Spencers. They wanted to announce this to the elite through an activity at their affluent clubs in the city. We developed a Direct Mailing communication which carried a M&S voucher with it. The message was clear - ‘This is the last time you need to travel a long distance to shop at M&S’. The nearest store being at Jaipur. The M&S Voucher within had a short validity period. The communication was registered well and attracted investment inquiry in the development as well from these clubs.